Cultural Media Major

Cultivating professional talent with digital cultural expression skills required in the cultural media content industry

Major’s Name and Degree Awarded

Major’s Name: Cultural Media Major

Degree Awarded: Bachelor of Arts

Major’s Vision

01

Training professional talents with digital cultural expression skills required in various cultural media content industries online and offline

02

Developing the capacity of talented individuals to deal with content writing is necessary for the cultural media content field.

01

Training professional talents with digital cultural expression skills required in various cultural media content industries online and offline

02

Developing the capacity of talented individuals to deal with content writing is necessary for the cultural media content field.

Outline of Major

The Cultural Media Majors provides an innovative, interactive curriculum in three areas: 1) content writing, 2) content planning, and 3) cultural knowledge. Digital Literacy-based digital skills education, which is essential during the 4th Industrial Revolution. Students will engage in visual storytelling, content writing, utilizing photos, videos, graphics, sound, and audio, content planning to understand and study digital trends (planning, directing, cultural marketing, etc.), software and hardware necessary for digital media technology, and one-person media projects. Providing a convergent cultural knowledge curriculum is required in the digital age. Other software and hardware (drones, action cameras, single-person media equipment, etc.) are provided free of charge, including Adobe software, which is provided to Cultural Media students to carry out major related projects.

The content writing curriculum for Cultural Media students aims to develop various digital platform content skills by cultivating creative thinking and cultural expression skills based on digital literacy learning. The content planning curriculum aims to foster talents to plan and design new digital experience content in the era of the 4th Industrial Revolution. The cultural knowledge curriculum is a professional liberal arts curriculum focused on teaching convergent knowledge in the humanities and social fields based on understanding and utilizing technology and content planning.

Career Paths After Graduation

Employment in various digital platform business areas, such as social media, blogs, one-person media, mobile content, VR, AR, etc., planning and production of content (culture, video, entertainment, etc.), entering related government agencies as cultural exchange experts, culture and marketing experts, graduate schools in Korean wave content distribution, etc.

Major Courses

Year 1st semester 2nd semester
1

VISUAL LITERACY,

CULTURAL PROTOTYPES AND CONTENTS

VISUAL STORYTELLING

2

VIDEO LITERACY,

UNDERSTANDING OF GLOBAL MEDIA,

STUDY OF KOREAN TRADITIONAL CULTURE CONTENT,

REAL TIME GRAPHICS,

CULTURE TECH PROGRAMMING,

CINEMA MUSIC AND KOREAN CULTURE,

CONTENT WRITING BASIC

NARRATIVE IN CULTURAL STUDIES,

INTRODUCTION TO SOUND DESIGN, ACTIVE SHOOTING WORKSHOP,

UNDERSTANDING OF PHOTOGRAPHY,

ANIMATION & IMAGINATION, LISTENING TO CINEMA,

HISTORY, CULTURE AND STORYTELLING,

CONTENT WRITING SKILL

3

DIGITAL GALLERY,

ONLINE CONTENTS TOUR,

CONTENT WRITING STRATEGY,

UX DESIGN AND INTERFACE,

DIGITAL SOUND DESIGN FOR MEDIA CONTENT,

DIGITAL PROGRAMMING FOR MEDIA CONTENT,

TANGIBLE MEDIA,

INTRODUCTION TO MEDIA PRACTICE,

NO CODE & ONLINE CONTENTS,

CULTURAL MEDIA EVENT TREND,

BUSINESS COMMUNICATION SKILLS,

UNDERSTANDING MEDIA AND THE VISUAL ARTS,

BRAND IMAGE AND MEDIA

ASIA IN KOREAN CINEMA,

EXPERIENCE PROTOTYPING,

UNDERSTANDING STORYTELLING IN HOLLYWOOD AND EUROPEAN CINEMA,

CREATIVE PRODUCTION WORKSHOP,

VISUAL IDENTITY,

INTERCULTURAL COMMUNICATION,

UNDERSTANDING KOREAN PERFORMING ARTS AND MUSICAL,

IMMERSIVE STORYTELLING,

UNDERSTANDING OF TV PROGRAM PRODUCING,

UX RESEARCH SKILLS,

3D INTERACTIVE AR DESIGN

4

CREATIVE CONTENTS SEMINAR,

STORYTELLING AND CULTURAL CONTENTS

ANALYSIS OF CULTURAL CONTENT

※ There may be changes in the course names listed above.